Taking paid survey programs is a superb method to earn extra cash, but there are more terms associated with secret shopping from survey companies and research panels — namely, paid studies and concentrate groups. Many think that paid surveys, studies and focus groups are all the same thing, and that one just pays a lot more than the other. In reality, they are categorized in the three different ways for good reason. While they’re ways of obtaining market analysis information, all of them are made to complete their task in a specific manner.
Paid surveys is easily the most popular and widespread method of obtaining market information for businesses. Paid surveys can easily be bought and often encompass large groups of people. When taking opinions from large groups of people in a generalized manner, the survey usually doesn’t have a substantial compensation attached to it. Most paid surveys online – “everyday surveys”- pay between $1-8 per survey and take 5-30 minutes of your time. Paid surveys can include product testing and surveys that pay more, but they could be looking for a more specific demographic group and you’ll or may not be likely to be eligible for a it.
Paid studies are a higher level. Here’s where you find are higher paying surveys which are most often conducted online, but could be also conducted personally, or even both. Paid studies can also include product testing, where they send a product to check and ask for your opinion afterward. This sort of information collection is perfect for a more concentrated demographic group. The surveyor is generally targeting a specific group of people (eg: women 25-52 who use bath tissue, college males who use online games, etc.). These paid studies usually have a pre-qualifying survey that you don’t get paid for, and they notify you should you when they request your participation. Compensation for participating in this activity can vary — from more expensive free products ( like electronics), to cash ranging between $25-300 or even more. Paid studies can continue over several days or weeks.
Focus groups appear to be the hardest to get into, but their cash pay is on the same scale as paid studies. Focus groups seek a select group, and normally it is a few people selected. As with paid studies, you’ll take a pre-qualifying survey plus they contact you if they need you. Focus groups happen to be known to pay around $50-$150 or more. Focus groups really don’t span an extended period of time like paid studies can, however they may. It all depends on the information necessary for contracting business.
As you can see, there’s a big difference between everyday paid surveys online, paid studies, and concentrate groups. When engaging in secret shopping for added money, keep in mind that it’s much more of a supplemental income source, as the higher paying surveys,paid studies and focus groups are fewer and far between. Still, derive paid web surveys for some easy supplemental income.
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